|By (author):||Knight, Phil|
|Subject:||BIOGRAPHY & AUTOBIOGRAPHY / Business|
|BIOGRAPHY & AUTOBIOGRAPHY / General|
|BIOGRAPHY & AUTOBIOGRAPHY / Personal Memoirs|
|SPORTS & RECREATION / Running & Jogging|
|Size:||9.00in x 6.00in|
|From The Publisher*||In this instant and tenacious New York Times bestseller, Nike founder and board chairman Phil Knight "offers a rare and revealing look at the notoriously media-shy man behind the swoosh" (Booklist, starred review), opening up about his company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands.|
Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike's annual sales top $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, it's one of the few icons instantly recognized in every corner of the world.
But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. It all begins with a classic crossroads moment at twenty-four, backpacking across the world, and wrestling with life's Great Questions. Rather than work for a big corporation, Knight decides he will create something all his own, something new, dynamic, different. He details the many terrifying risks he encountered, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers-as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.
Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand-and a culture-that changed everything.
|Review Quote*||"Shoe Dog is a great American story about luck, grit, know-how, and the magic alchemy of a handful of eccentric characters who came together to build Nike. That it happened at all is a miracle, because as I learned from this book, though we are a nation that extols free enterprise, we also excel at thwarting it. This is Phil Knight, one on one, no holds barred. The lessons he imparts about entrepreneurship and the obstacles one faces in trying to create something, are priceless. The pages I folded down are too many to mention."-Abraham Verghese, author of Cutting for Stone|
|Review Quote*||"I've known Phil Knight since I was a kid, but I didn't really know him until I opened this beautiful, startling, intimate book. And the same goes for Nike. I've worn the gear, with pride, but I didn't realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. Candid, funny, suspenseful, literary-this is a memoir for people who love sport, but above all it's a memoir for people who love memoirs."-Andre Agassi, New York Times bestselling author of Open|
|Review Quote*||"Shoe Dog is an extraordinary hero's journey, an epic tale of faith, unparalleled determination, excellence, failure, triumph, hard-earned wisdom, and love. It's nothing short of a miracle that Nike exists. I finished the last sentence in complete awe, inspired and grateful for the experience."--Lisa Genova, New York Times bestselling author of Still Alice and Inside the O'Briens|
|Review Quote*||"A touching, highly entertaining adventure odyssey, with much to teach about innovation and creativity. Phil Knight takes us back to the Big Bang of the swoosh, recalls how he first begged and borrowed from reluctant banks, how he assembled a crew of eccentric but brilliant misfits, how they all worked together to build something unique and paradigm-changing. An inspiration for everyone with an unconventional dream."-Michael Spence, Nobel-prize winning economist|
|Review Quote*||"A fresh historical perspective on one of the most profiled companies in the world...[Shoe Dog] builds characters of the people behind the brand."--ESPN.com|
|Review Quote*||"Loaded with hard-earned wisdom...Want a simple recommendation? Go get a copy."--Portland Business Journal Review|
|Review Quote*||"Shoe Dog is, at its heart, an origin story, of both a global brand and a footwear lifer...it reads like pure adventure story, boys facing steeper and steeper challenges and finding ways through, often by the skin of their teeth. As Knight collects the misfits and oddballs who become the core of his growing company, Shoe Dog is more like The Lord of the Rings than a typical mogul memoir."--Complex|
|Review Quote*||"A rare and revealing look at the notoriously media-shy man behind the swoosh."--Booklist STARRED review|
|Review Quote*||"Knight reflects on the company's founding and takes the reader on a wild ride of near bankruptcies, crushing debt, rejections, disputes, and one crisis after another. Knight also offers advice to all young people who are looking to stand out, who want to be different, who want to leave a mark on the world."--Forbes.com|